Wednesday, June 10, 2009

New Study Shows Almost 80% of Hispanic Consumers Purchase Products after participation in an in-store event and price promotion


US Marketing telenovela star Karyme Lozano at an in-store appearance in Houston, May 24, 2009.




KEY FINDINGS:
78% of consumers purchased a featured product after having participated in both a price promotion and store event
1/3 of consumers surveyed say they are participating in more promotions and events
72% of Retailers felt that store promotions with entertainment were very effective in reaching their consumer base


US Marketing has the artists and celebrities that will drive your targeted Hispanic consumer in-store for purchase:
  • Karyme Lozano - internationally known telenovela star and 3 x People en Español most beautiful Latina
  • Montéz de Durango - 3 x Billboard Album of the Year winners Regional Mexican
  • Arthur Hanlon - Grammy nominated Latin Pop pianist
  • Many others...
Contact:
Jim Bilello
US Marketing, Inc./Chicago
Ph. 312-637-9796
JimBilello@USMarketing.bz

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